Banner Ad Advertising Manager by Loomisoft

Easily set up image ad banners and tiles and simply place them in your posts, pages, sidebars or anywhere on your site using shortcodes, widgets or PHP. See banner performance, including impressions, clicks and click-through-ratios (CTRs).

Loomisoft’s Banner Ad Advertising Manager plugin allows you to easily set up ad banners and place them in your posts, pages, sidebars or anywhere on your site using shortcodes, widgets or PHP. The plugin also provides key metrics on the performance of your ads.

Available from WordPress.org or directly through your WordPress site’s administrative pages, the standard plugin, which allows image ads to be easily set up and placed on your site, is provided free of charge so you can take advantage of all the benefits it has to offer.

PRO Version

If you run an online magazine or content site, and you provide advertising space to your customers, you may be interested in the greater control and reporting including control over campaign start/end dates, weekly scheduling, the ability to group ads into blocks and more detailed graphical reporting. These are provided by the plugin’s PRO version. With the PRO version, you can also have HTML/JavaScript ads such as those from Google AdSense and other advertising networks.

Note: If you already have versions 1.0.0, 1.0.1 or 1.0.2 of Loomisoft’s Banner Ad Advertising Manager, please do not install/activate this version. Instead, please contact us on the Loomisoft website for access to the PRO version.

Standard Version Features

• Easily set up and manage banners using local media images
• Easily set up and manage banners using remote images (via url)
• Choose if the image should shrink to fit into the containing area to help with responsive/mobile layouts
• Choose the banner’s alignment in the containing area (center, float left or float right
• Set up the link address and link title for the banner
• Choose if the link should open in a new window so as not to navigate away from your site
• Choose if the link should be marked with “nofollow” for SEO purposes
• Place ad banners anywhere on your website via shortcode, widget or PHP
• Easily activate/pause the banner when needed
• View graphs of the daily impressions, clicks and click through ratios (CTRs) for all banners (collectively) for the last 30 days

PRO Version Features

Over and above the standard functionality listed above, features offered in the PRO version available from the Loomisoft website include:

• In addition to image banners, also have HTML/JavaScript banners provided by Google AdSense or other ad network providers
• Define campaign start and end dates for each ad banner using a simple interface
• Define weekly schedules for each ad banner using a simple interface
• Group ad banners into ad blocks using a drag & drop interface so they can be displayed or reported on together as one unit – this latter aspect is ideal for grouping ad banners from each advertising customers and provide them with reports
• View graphs of the daily impressions, clicks and click through ratios (CTRs) for all banners, individual banners, all ad blocks or individual ad blocks for specific dates over the last year

Easy Banner Set Up

Whether your advertising banner is an image with a link or uses HTML/JavaScript code, setting up banners is designed to be easy and intuitive in the familiar WordPress setting.

Note: HTML/JavaScript only available with the PRO version.

Easy Banner Placement

Once defined, banners can be used within post and page content areas simply using shortcodes or within sidebars and other widgetised areas using the widget provided.

If you are a web developer (or comfortable using PHP) and there are inaccessible areas of the theme where you want to enable banners that you or your clients can amend as and when they need, you can use the provided PHP functions to embed them.

Reporting

The plugin provides daily performance graphs of the impressions, clicks and click through ratios (CTRs) of all banners collectively over the last 30 days.

With the PRO version, you can also view graphs for individual banners or individual ad blocks for specific dates over the last year. This allows testing the effectiveness of the banner image, positioning and scheduling. Where the banner is for an advertising customer, this also allows effective feedback.

Campaign Start & End Dates (PRO Version)

If a banner is part of an advertising campaign and needs to run between specific dates, then these can be set up also.

Weekly Schedule (PRO Version)

If you or your advertising customers are specific about weekly scheduling and you need to refine exactly when a banner is displayed, this can be added very quickly.

Grouping into Blocks (PRO Version)

Ad blocks allow for grouping ad banners together using a simple drag & drop interface. Ad blocks serve two functions. On the one hand, they allow ad banners to be displayed together. On the other hand, if you have an advertising customer with multiple ad banners, ad blocks allow for the ad banners to be reported on as a unit.