M‑Analytics

M-Analytics Helps you:

· Get Powerful Actionable insights · Understand Customer Journeys · Improve ROAS · Deep Dive Product Insights · Get Accurate Sales Refund and Advertising Data In GA · Make Google Analytics More powerful

Fast codeless deployments so that you can start making data-based decisions today.

Features M-Analytics is built to bring enhanced analytics to ecommerce businesses and give them actionable insights into their business. Facebook Pixel Integration : Single-click Pixel Integration for Facebook events & revenue Server Side Tagging For Enhanced Reporting and Accuracy. Advanced features enable powerful conversion tracking using First Party Data Conversion Tracking API Built in so that your Data on Facebook Is accurate Automated Reporting : Automate custom & regular reporting for your teams Marketing Data Uploads : Get all your marketing channel data in one place User Level Tracking : Visibility into the complete user journey and calculate LTVs Product level Analytics : Get more effective insights into product and category performance Marketing Attribution : Understand each marketing channel performance for better budget & strategy decisions

How it works M- Analytics is a powerful Google Analytics Catalyst that works with your existing setup. It is a codeless deployment that automatically deploys Advanced Data Layers, GTM and GA giving you a seamless experience and powerful analytics capabilities. This enables you to start using advanced analytics without the need for resource intensive and time-consuming engineering efforts.

How it benefits M-Analytics helps you get better answers for these questions:

Management 1.Where are my customers coming from – channels, geos, regions etc.? 2.What are my top selling products? 3.How much I am spending on various marketing/media & what is my RoI? 4.Total order value, average order value, conversion rates

Marketing 1.Is my customer base growing and am I getting repeat visits? 2.Can I see the impact of my marketing activities in impressions, clicks & sales? 3.Which channels are most effective for me? 4.Which are the most effective keywords in terms of various outcomes?

Advertising 1.What is my RoI on my ad spend on different channels ? 2.Which channel is most effective at which stage of the funnel? 3.Which of my campaigns are contributing most to my sales?

Category Managers 1.Which are the fast moving products & categories? 2.Which products are overpriced? 3.How do I manage my product listing & product promotions?

Tech Support Teams 1.How is my site performing in terms of load speed & server response time? 2.How is the customer experience across different devices & browsers

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